Case Study
Salewa shares its values through its community of trusted brand advocates.
The mountain sport brand, Salewa, improves conversions ten-fold by relying on its community of loyal customers to offer independent advice on its eStore, 24/7.
10 x Higher sales conversions
24/7 Availability
4,5/5 in Customer service
42 Independent experts
Thanks to GUURU, our loyal product users can share their experiences live with consumers and offer product advice at key moments throughout the buyer’s journey. This form of peer- to-peer exchange is considered very authentic and credible and helps end customers make satisfying buying decisions.